AKBA Enhances Marketing Campaigns with Salesforce Pardot

Article Published: Jan 05, 2023

Related Services

Topics

Digital Transformation

Woman smiling while on her laptop and sun shining in

Asahi Kasei Bioprocess America, Inc. (AKBA) wanted a marketing automation platform to assemble detailed profiles for prospective clients. Pardot (also known as Salesforce Marketing Cloud Account Engagement) became that tool. Read on to see how the Business Technology Solutions Team at FORVIS was able to merge AKBA’s goals with marketing automation and customer relationship management (CRM) tools from Salesforce.

If you’d like to learn more about Salesforce systems, please fill out the Contact Us form below.

Related FORsights

Article

Mar 22, 2023

Reasons to Consider Business Process Automation

Explore examples of business process automation and learn about potential benefits for your organization by automating business processes…

Article

Mar 15, 2023

Key Benefits for Integrating Accounting & CRM Systems

Learn about the key benefits that integrating accounting and CRM systems can provide, including improved revenue tracking and collaboration…

Article

Mar 15, 2023

Determining Your Revenue Cycle & Basis of Accounting

This may be a surprise to hear, but there are many different—yet appropriate—accounting methods for small and midsize businesses.

Article

Mar 14, 2023

Sage Intacct Session Authentication: Developer Tips

Find developer tips on Sage Intacct session authentication using Microsoft Azure Logic Apps. See how to obtain a session ID and temporary…

Article

Mar 08, 2023

Sage Intacct 2023 Release 1 Highlights

Sage Intacct 2023 Release 1 highlights, including AP Automation and new billing flexibility, can help you save time and resources. Learn…

Article

Mar 07, 2023

Tips to Help Improve Your Salesforce Sales Pipeline

See how Sales Analytics can help improve your Salesforce sales pipeline by providing an intuitive way to track and manage your sales…

Let's Connect

Subscribe to our content or get in touch with us today

Subscribe Contact Us